Brand Partnerships

An Overview of Brand Partnerships

1. OverviewBrand Partnerships
·7 min read
Carro is one of the world’s biggest partnership platforms with over 33,000 brands in 154 countries. Our brand partnership platform now helps brands work together to lower marketing cost and increase revenue — by cross-selling with other amazing Shopify brands. Read More

How Revenue Splits & Payments Work

1. OverviewBrand Partnerships
·2 min read
Carro’s Brand Partnerships helps you work with other top-selling brands to sell each other’s products. Carro streamlines the paperwork and inventory management, so that you can focus on generating revenue!  When you’re completing your supplier... Read More

How Shipping Works

1. OverviewBrand Partnerships
·1 min read
Shipping fees are collected by the retailer according to their store’s shipping profiles, but are not transferred to the supplier. When negotiating partnerships, you should add in shipping fees when considering the revenue splits. Order... Read More

Finding Partners in the Directory

2. Starting a PartnershipBrand Partnerships
·1 min read
With Brand Partnerships, you can sell more products, expand your product catalog, and work with your favorite brands to create complementary sales opportunities. But first, you have to find partners to work with! Read More

Customer Service with Brand Partnerships

2. Starting a PartnershipBrand Partnerships
·1 min read
Customer service is an important part of the customer experience on your site. If a customer has a question about a partner’s product that is sold through your site, you should have a streamlined way to forward this conversation to the supplier. Read More

Being a Supplier: What You Need to Know

3. Being a SupplierBrand Partnerships
·1 min read
Within each Brand Partnership, there is a retailer and a supplier. When you are a supplier, your products are sold on your partner’s website. Essentially, you are the wholesaler or dropshipper for this partner, but Carro eliminates the hassle and paperwork from these traditional supplier relationships. Read More

Being a Retailer: What You Need to Know

4. Being a RetailerBrand Partnerships
·1 min read
Within each Brand Partnership, there is a retailer and a supplier. When you are a retailer, you are selling your partner’s products on your website. As a retailer, you can expand your product catalog to include the items that your customers are looking for, without any risk. Read More

How to Launch New Products on Your Site (Retailer)

1. Overview4. Being a RetailerBrand Partnerships
·2 min read
When you start a partnership with a supplier, you’ll have products imported into your store so that you can begin selling them through your site.  Your Carro Brand Partnerships Collection Products that are imported into... Read More

Experiment with New Categories

5. Using Brand PartnershipsBrand Partnerships
·1 min read
Just like the trendy products, you may not be able to assume the risk of investing in new product categories right now. No problem! Work with a partner to expand your product categories and see what works. Read More

Completing Your Customer’s Buying Journey

5. Using Brand PartnershipsBrand Partnerships
·1 min read
Partnering with a brand to expand your product offerings can help your overall customer experience. Your customers are looking for your products, but they may also be looking for accessories or related products that you don’t carry… yet. Read More

Create a Digital Pop-Up Shop

5. Using Brand PartnershipsBrand Partnerships
·6 min read
You’ve probably heard of successful store popups that appear throughout cities, selling fast in short-term rentals and typically offering customers a unique experience with that brand that they wouldn’t have otherwise had. Digital pop-up stores rely on the same concept. A website offers a collection within their existing store that highlights a certain brand or theme for a limited time. Read More

Creating a Limited Edition Collection

5. Using Brand PartnershipsBrand Partnerships
·1 min read
A limited edition collection can create urgency and interest for both brands, as well as opportunities to gain publicity from the partnership. Read More

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  • What is Carro?

  • Brand Partnerships

  • 1. Overview
  • 2. Starting a Partnership
  • 3. Being a Supplier
  • 4. Being a Retailer
  • 5. Using Brand Partnerships

  • Influencer Partnerships

  • 1. Influencer Discovery
  • 2. Influencer Outreach
  • 3. Product Requests
  • 4. Influencer Campaigns
  • 5. Measuring Success
  • Search
  • What is Carro?

  • Brand Partnerships

  • 1. Overview
  • 2. Starting a Partnership
  • 3. Being a Supplier
  • 4. Being a Retailer
  • 5. Using Brand Partnerships

  • Influencer Partnerships

  • 1. Influencer Discovery
  • 2. Influencer Outreach
  • 3. Product Requests
  • 4. Influencer Campaigns
  • 5. Measuring Success
  • What is Carro?

  • Brand Partnerships

  • 1. Overview
  • 2. Starting a Partnership
  • 3. Being a Supplier
  • 4. Being a Retailer
  • 5. Using Brand Partnerships

  • Influencer Partnerships

  • 1. Influencer Discovery
  • 2. Influencer Outreach
  • 3. Product Requests
  • 4. Influencer Campaigns
  • 5. Measuring Success
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